.scroll-progress{position:fixed;left:0;top:0;width:100%;height:3px;z-index:10000;transform-origin:left;transform:scaleX(0);background:linear-gradient(90deg,var(--pink),#7bd8ee);box-shadow:0 0 16px var(--pink)}.audience-lab{padding:120px 5vw 0;background:#111;color:#fff;overflow:hidden}.audience-intro{display:grid;grid-template-columns:1.3fr .7fr;gap:6vw;align-items:end;margin-bottom:65px}.audience-intro h2{font-size:clamp(45px,6vw,86px);line-height:.91;letter-spacing:-.065em;text-transform:uppercase;margin:0}.audience-intro h2 em{font-family:"Playfair Display",serif;text-transform:none;font-weight:400}.audience-intro>p:last-child{color:#aaa;line-height:1.7;max-width:470px}.audience-cards{display:grid;grid-template-columns:repeat(3,1fr);gap:18px;perspective:1200px}.audience-card{min-height:520px;border-radius:30px;padding:28px;display:flex;flex-direction:column;position:relative;overflow:hidden;transform-style:preserve-3d;transition:transform .18s ease,box-shadow .4s}.audience-card:before{content:"";position:absolute;inset:-30%;background:radial-gradient(circle at var(--mx,50%) var(--my,50%),rgba(255,255,255,.42),transparent 28%);opacity:0;transition:.3s;pointer-events:none}.audience-card:hover:before{opacity:.55}.audience-card:hover{box-shadow:0 45px 90px #0009}.audience-card>span{font-size:10px;letter-spacing:.13em}.audience-card h3{font-size:30px;letter-spacing:-.04em;margin:auto 0 15px;max-width:320px}.audience-card p{font-size:13px;line-height:1.65;max-width:410px}.audience-card a{font-size:12px;font-weight:800;border-top:1px solid currentColor;padding-top:18px;margin-top:16px}.audience-symbol{font-size:150px;font-weight:900;line-height:1;letter-spacing:-.12em;position:absolute;right:20px;top:70px;opacity:.18;transform:translateZ(45px)}.audience-business{background:var(--pink);color:#111}.audience-expert{background:#e8e6df;color:#111;transform:translateY(32px) rotate(1.4deg)}.audience-creator{background:var(--lime);color:#111;transform:rotate(-1.2deg)}.audience-marquee{display:flex;width:max-content;gap:40px;padding:85px 0 28px;white-space:nowrap;font-size:clamp(44px,7vw,100px);font-weight:900;letter-spacing:-.06em;color:#fff;animation:marquee 24s linear infinite}.audience-marquee div{padding-right:40px}@keyframes marquee{to{transform:translateX(-50%)}}.process{overflow:hidden}.process-map{min-height:940px;position:relative;background-image:radial-gradient(#999 1.2px,transparent 1.2px);background-size:26px 26px;border-radius:32px}.process-map article{position:absolute;width:310px;min-height:280px;background:#f6f6f3;border:1px solid #c8c8c2;border-radius:20px;padding:30px;box-shadow:0 30px 60px #0002,0 2px 0 white inset;transition:.4s cubic-bezier(.2,.8,.2,1);z-index:2}.process-map article:hover{transform:translateY(-12px) rotate(0)!important;box-shadow:0 50px 90px #0003}.process-map article i{position:absolute;left:50%;top:-13px;width:25px;height:25px;background:#111;border:7px solid #e7e7e1;border-radius:50%;box-shadow:0 0 0 1px #777}.process-map article span{font-size:10px}.process-map article h3{font-size:32px;margin:65px 0 12px}.process-map article p{font-size:13px;line-height:1.6;color:#666}.process-map article small{font:italic 15px "Playfair Display";position:absolute;right:20px;bottom:18px}.process-map [data-step="1"]{left:7%;top:9%;transform:rotate(-5deg)}.process-map [data-step="2"]{right:13%;top:4%;transform:rotate(5deg)}.process-map [data-step="3"]{left:23%;bottom:9%;transform:rotate(4deg)}.process-map [data-step="4"]{right:6%;bottom:13%;transform:rotate(-6deg)}.process-line{position:absolute;inset:11% 13%;border:2px dashed #777;border-radius:46% 52% 40% 58%;transform:rotate(-8deg)}.ready-note{position:absolute;left:50%;top:48%;transform:translate(-50%,-50%) rotate(-8deg);font-size:25px;font-weight:800;text-align:center}.ready-note em{font-family:"Playfair Display"}.word-reveal{display:inline-block;overflow:hidden;vertical-align:bottom}.word-reveal>span{display:inline-block;transform:translateY(110%);transition:transform .75s cubic-bezier(.16,1,.3,1);transition-delay:calc(var(--i)*45ms)}.is-visible .word-reveal>span,.reveal-ready .word-reveal>span{transform:none}.site-header{transition:transform .4s,background .4s}.site-header.is-hidden{transform:translateY(-105%)}
@media(max-width:900px){.audience-intro{grid-template-columns:1fr}.audience-cards{grid-template-columns:1fr}.audience-card,.audience-expert,.audience-creator{min-height:390px;transform:none}.process-map{min-height:auto;padding:30px;display:grid;grid-template-columns:repeat(2,1fr);gap:25px}.process-map article{position:relative!important;inset:auto!important;width:auto;min-height:300px;transform:none!important}.process-line,.ready-note{display:none}}
@media(max-width:560px){.audience-lab{padding:80px 20px 0}.audience-intro h2{font-size:43px}.audience-cards{gap:14px}.audience-card{min-height:370px}.audience-marquee{padding-top:60px}.process-map{grid-template-columns:1fr;padding:14px}.process-map article{min-height:275px}.process-map article h3{margin-top:50px}}
@media(prefers-reduced-motion:reduce){.audience-marquee{animation:none}.word-reveal>span{transform:none}.site-header{transition:none}}